A smart and creative political influencer campaign can punch way, way above its weight.
First Some BIG News: People First won a Reed Award for Best Influencer Marketing by a Political Campaign on Thursday. We won this award while competing…
We conducted several campaigns targeting Spanish-speaking Hispanic and Latinx audiences. Those campaigns reached millions of people. One even made…
We have seen a lot of success in our peer-to-peer political campaigns where we cultivated relationships between campaigns and constituents. Our creators…
We launched campaigns showing the power of whitelisting demonstrated by data from Brand Lift. Keep reading to see how this innovative relationship…
Short-form video content is top of mind for consumers these days. We’ve launched incredibly successful campaigns on Instagram and TikTok to raise…
We tapped into a network of ‘trusted messengers’ to share personal stories about important topics to drive behaviors among their audiences.
We encouraged microinfluencers to post personal stories about how Biden’s policies changed their lives for the better.
We looked at more than 1 million social media posts to get insight into how truck drivers view democracy.
Micro-influencers break through the noise of election season. We have the receipts.
We looked at over 15,597 online messages to understand which holiday songs bring out the “worst” in Americans.
We looked at over 1.6 million online messages to understand how to connect with voters concerned about rising prices.